On Thursday evening, as rumors swirled regarding a shooting at Brown University, CNN’s Kaitlan Collins used social media, highlighting the uncertainty and pointing viewers to her channel's 9pm newscast.
Although it is by no means a impeccable news source, her message rang true for a lot of people. It remains one of the organizations where there exists fact-based and largely dependable reporting – notably during crises like the one taking place close to a New Hampshire storage facility.
An Uncertain Situation During a Business Struggle
However the news network, now four and a half decades old, finds itself in a vulnerable state as two massive media empires vie for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the destiny of CNN has become part of a high-risk game of mergers and acquisitions, rather than as a question of what benefits the information-seeking public.
“This represents another instance of the profound systemic issues with roots in many years of regulatory actions,” said Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Penn.
The speculation about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – overlooks a broader point.
“It is often framed as a business story with key players as the protagonists, but there is very little discussion of the common good,” Pickard said.
The Complicating Element: Donald Trump
The network's predicament is further muddied by Donald Trump’s longstanding stance about a network he has consistently labeled as perhaps his primary “fake news” adversary.
Recall the chants of “CNN sucks!” at the president’s rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his sparring with Collins in White House briefings.
Trump now says that the network requires new ownership. You can read that as ownership that will protect him from negative coverage and examination. That is one reason why he appears to support Paramount Skydance, which has made a hostile bid.
Trump has reason to favor that bidder more. For one thing, it is run by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.
An Outcome of Further Uncertainty
It is important to note, if Netflix wins, CNN and other cable outlets would first be carved out into a standalone company. This might be a relief to many at the network, but it’s hardly a safe harbor. That arrangement could set up CNN for yet another acquisition. It never ends.
If you ask Timothy Wu, a great deal of this is illegal, anyway. The prominent critic of big tech’s dominance recently argued that competition laws should prohibit both deals.
“Either merger would be harmful to the country, and both should be challenged by regulators,” Wu stated.
The Core Problem and a Way Ahead
Regardless of the resolution regarding CNN, the underlying crisis remains.
“Our current system is a profoundly anti-democratic system, but we ought not succumb to a sense of powerlessness,” Pickard emphasized. Government actions – from the 1930s and 1940s – helped to create this hyper-commercialized monster, and revised policy decisions can tackle it.
Is this likely in an era where the head of the FCC won’t even affirm that the agency is independent? Change is highly improbable now, but that is not to say it will never happen.
Measures that bolster independent news organizations, bolster local journalism, fund public media, and outlaw the concentration of media power in very few hands are within reach – they are vital for a functioning democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN shouldn’t be pawns in the newest corporate chess match.